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The writing instrument maker has continuously been collaborating with designers outside of its organization and operating its in-house manufacturing facility in Heidelberg, where the company is headquartered. LAMY offers a wide range of products, which are “designed to be easy-to-use for anyone,” by introducing its high-quality products at reason- able prices.\u003c\/span\u003e","brand":"Basheer Graphics","offers":[{"title":"Default Title","offer_id":31448111448128,"sku":"9788996813910","price":32.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1105\/7032\/products\/Clipboard01_d6b74657-0e02-40f4-adb4-b7a00ff2b72a.jpg?v=1582445419"},{"product_id":"brand-documentary-no19-thule","title":"BRAND DOCUMENTARY  NO19 THULE","description":"\u003cspan\u003eTHULE began in 1942 as a fishing tackle business and was named after its Swedish-born founder, Erik Thulin. Later, benefitting from increasing global prosperity, THULE took advantage of growth in the Swedish automobile industry and increasing popularity of outdoor activities by pioneering the market for outdoor equipment roof racks. The Swedish manufacturer remains a standard-setter in this industry today, thanks to the incomparable sturdiness and sleek designs of its products.\u003c\/span\u003e","brand":"Basheer Graphics","offers":[{"title":"Default Title","offer_id":31551472238656,"sku":"9788998415259","price":32.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1105\/7032\/products\/233_a33d8704-a596-46da-870f-c2539c56bbb3.jpg?v=1641449966"},{"product_id":"brand-documentary-no-23-audi","title":"BRAND DOCUMENTARY  NO 23 AUDI","description":"\u003cspan\u003eAudi’s history began in the early twentieth century when August Horch, a former automobile engineer, merged four small-sized automotive companies to establish Auto Union. After numerous mergers and acquisitions, auto Union joined the Volkswagen Group in 1964 and spent the following two decades rebranding itself. Initially, Audi was known only for making cars that performed well, but the brand has since come to represent a new style of understated premium value. The brand has also grown, and has now become a true premium brand, in image, sales, and all other facets of its business.\u003c\/span\u003e","brand":"Basheer Graphics","offers":[{"title":"Default Title","offer_id":31551472369728,"sku":"9788998415389","price":32.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1105\/7032\/products\/AAAAAAAAAAA_0a2fd02b-9978-4366-bdea-7ce22634de42.jpg?v=1590045488"},{"product_id":"brand-documentary-no-25-suunto","title":"BRAND DOCUMENTARY NO 25 SUUNTO","description":"\u003cspan\u003eSuunto, a Finnish maker of sports precision watches, got its start in 1936 when orienteer Tuomas Vohlonen invented a new method for manufacturing liquid-filled compasses. The company has developed a range of devices, from underwater and nautical compasses to industrial hypsometers, and also created the world’s first underwater dive computer. Suunto has expanded its horizons to cover outdoor and lifestyle products, and it continues to reinvent itself as an authentic\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003epremium sports brand.\u003c\/span\u003e","brand":"Basheer Graphics","offers":[{"title":"Default Title","offer_id":31551472402496,"sku":"9788998415457","price":32.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1105\/7032\/products\/114_d6c5ffed-338b-4100-b15b-4c0b0a732787.jpg?v=1646995572"},{"product_id":"brand-documentary-no-26-hansa","title":"BRAND DOCUMENTARY NO  26 HANSA","description":"\u003cspan\u003eHansa Toys, A Maker Of Realistic Plush Toys, Was Founded By Hans Axthelm, Who Had Been Running An Educational Toy Maker In Australia Since 1972. After Hansa Toys Established A New Base In The Philippines In 1994, The Company Began Offering Toys With Delicate, Artistic Expressions That Allowed Them To Connect Emotionally With Consumers And Bring Life To Various Spaces As High-Quality Lifestyle Objects.\u003c\/span\u003e","brand":"Basheer Graphics","offers":[{"title":"Default Title","offer_id":31551472435264,"sku":"9788998415488","price":32.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1105\/7032\/products\/AAAAAAAAAAA_bfbc0e8e-16da-4062-9a74-55c344279dcb.jpg?v=1590044931"},{"product_id":"brand-documentary-magazine-01-freitag","title":"Brand Documentary Magazine # 01 FREITAG","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eIn 1993, Markus and Daniel Freitag brothers first created their own brand of recycled products, FREITAG, using tarpaulins, inner tubes from bicycles and automobile seatbelts. Freitag brothers have seen commercial success in the global market; yet at the same time, they are in constant pursuit of sustainable business cycle.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-nostyle a-vertical a-spacing-none detail-bullet-list\"\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eLanguage ‏ : ‎\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003eEnglish\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eISBN-10 ‏ : ‎\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003e8998415178\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eISBN-13 ‏ : ‎\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003e978-8998415174\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Basheer Graphics","offers":[{"title":"Default Title","offer_id":31680932479040,"sku":"9788998415174","price":32.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1105\/7032\/products\/777.jpg?v=1642530250"},{"product_id":"brand-documentary-68-instagram","title":"Brand Documentary # 68  INSTAGRAM","description":"\u003cdiv class=\"story\"\u003e\n\u003cp\u003eBorn in 2010 from the minds of two young Stanford graduates, Kevin Systrom and Mike Krieger, Instagram has grown into the most influential social media platform in just eight years, with over one billion monthly active users around the world. The intuitiveness of image-centric communication, which transcends textual and linguistic limitations, and a user-centric service that reflects real-time community feedback are the key pillars of Instagram’s success.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"social-and-buy clearfix\"\u003e\u003c\/div\u003e","brand":"Basheer Graphics","offers":[{"title":"Default Title","offer_id":31687239893056,"sku":"9791160360424","price":32.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1105\/7032\/products\/420_9a3336ee-64d5-4412-9d1d-278f4171fbfb.jpg?v=1649480911"},{"product_id":"brand-documentary-36","title":"Brand Documentary # 36 NARS","description":"\u003cdiv class=\"story\"\u003e\n\u003cp\u003e\u003cspan\u003eThe cosmetic brand Nars was founded in 1996 in New York by French makeup artist François Nars. At launch, the brand offered only 12 shades of lipstick, but the inimitable colors offered were an early demonstration of the brand’s strengths. Nars was also among the first to make unconventional choices of models for commercial beauty campaigns, boldly suggesting a new idea of feminine beauty.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"social-and-buy clearfix\"\u003e\u003c\/div\u003e","brand":"Basheer Graphics","offers":[{"title":"Default Title","offer_id":31687248543808,"sku":"9788998415747","price":32.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1105\/7032\/products\/Clipboard01_ca1fcf03-1ac2-4aa1-8c1a-523ccb548809.jpg?v=1588135778"},{"product_id":"brand-documentary-63-ikea","title":"Brand Documentary # 63 IKEA","description":"\u003cdiv class=\"story\"\u003e\n\u003cdiv class=\"story\"\u003e\n\u003cp\u003e\u003cspan\u003eFounded in 1905 by 24-year-old Hans Wilsdorf, Rolex created a completely new type of wristwatch when it introduced the world’s first waterproof watchcase: the Oyster case, which still endures as a symbol of solid manufacturing. Since the 1950s, Rolex has continued to lead the watch industry by launching a wide range of models, including the Explorer, Submariner, Milgauss, and Oyster Perpetual Day-Date. While a number of brands such as Seiko counterattacked with electronic watches, Rolex has adhered to its original brand values by continuing to produce mechanical watches.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"social-and-buy clearfix\"\u003e\n\u003cdiv class=\"buy right\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"social-and-buy clearfix\"\u003e\u003c\/div\u003e","brand":"Basheer Graphics","offers":[{"title":"Default Title","offer_id":31687268368448,"sku":"9791160360301","price":33.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1105\/7032\/products\/105_4b995a38-7add-4cf0-bbd7-a1d7dedb73ff.jpg?v=1646995112"},{"product_id":"brand-documentary-no-41-rolex","title":"BRAND DOCUMENTARY  NO 41 ROLEX","description":"\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eFounded in 1905 by 24-year-old Hans Wilsdorf, Rolex created a completely new type of wristwatch when it introduced the world’s first waterproof watchcase: the Oyster case, which still endures as a symbol of solid manufacturing. Since the 1950s, Rolex has continued to lead the watch industry by launching a wide range of models, including the Explorer, Submariner, Milgauss, and Oyster Perpetual Day-Date. While a number of brands such as Seiko counterattacked with electronic watches, Rolex has adhered to its original brand values by continuing to produce mechanical watches.\u003c\/span\u003e\u003c\/p\u003e","brand":"Basheer Graphics","offers":[{"title":"Default Title","offer_id":39734699786435,"sku":"9788998415846","price":34.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1105\/7032\/products\/120_64df55f8-26e5-4173-b35a-2295c4e17d6b.jpg?v=1646995859"},{"product_id":"brand-documentary-no-87-tiktok-1","title":"Brand Documentary No 87  Tiktok","description":"\u003cp\u003eTikTok is a global short-form mobile video platform launched by tech company ByteDance in 2017. Capitalizing on its algorithm that generates recommendations based on user interest rather than friend network, TikTok has rapidly risen as a smashhit entertainment platform. TikTok caters specifically to vertical videos less than one minute in length, and users can easily watch, make, or even recreate content with smart tools like Stitch and Duet. Above all, TikTok is credited for democratizing creativity through its “challenges,” amassing an enthusiastic following from Generation Z.\u003c\/p\u003e","brand":"Basheer Graphics","offers":[{"title":"Default Title","offer_id":40704052691139,"sku":"9791160361346","price":32.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1105\/7032\/products\/DO3.jpg?v=1631865807"},{"product_id":"brand-documentary-no-88-copenhagen","title":"Brand Documentary No 88  Copenhagen","description":"\u003cp\u003e \u003cspan style=\"background-color: rgb(247, 244, 238); color: rgb(23, 21, 17); font-family: gtwpro-regular, helvetica, arial, sans-serif; font-size: 15px; letter-spacing: 0.15px;\"\u003eMagazine B Issue 88 (Copenhagen) is available now on loremnotipsum.com. The 88th issue of Magazine B is ‘Copenhagen’, a city known as the happiest city in the world and the origin of Nordic design. Copenhagen, the capital of Denmark, has a communal atmosphere where they work together rather than compete, and this background has led the citizens of Copenhagen to create a creative environment where they can freely express their opinions.\u003c\/span\u003e\u003c\/p\u003e","brand":"Basheer Graphics","offers":[{"title":"Default Title","offer_id":42053007704276,"sku":"9791160361360","price":34.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1105\/7032\/products\/C1_b4a56498-4875-427a-b0b3-c9f6037cfea3.jpg?v=1636879412"},{"product_id":"brand-documentary-no-89-arcteryx","title":"Brand Documentary No 89  Arcteryx","description":"\u003cp\u003e \u003cspan data-mce-fragment=\"1\"\u003eArc’teryx, originally named Rock Solid, is a climbing gear label based out of Vancouver, Canada. Dave Lane founded the brand in 1989 in hopes of making better climbing products based on his experience out on the rocks. Renamed in 1991 to Arc’teryx, a stylized abbreviation of Archaeopteryx lithographica, the first known bird, the brand demonstrates its enthusiasm toward evolution in clothing production processes. Since the debut of its signature ergonomic Vapor climbing harness that evenly supports impact load, Arc’teryx has unveiled a series of innovative products like the Alpha SV, a windbreaker with excellent waterproofing technology, pushing the standards of the outdoor apparel to a new level. Furthermore, the brand’s design-focused urban techwear line like Veilance and System_A put the brand on the map with celebrities and members of emerging subcultures.\u003c\/span\u003e\u003c\/p\u003e","brand":"Basheer Graphics","offers":[{"title":"Default Title","offer_id":42537591931092,"sku":"9791160361391","price":32.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1105\/7032\/products\/151_661eaf89-693e-481b-ac05-be76358f667f.jpg?v=1647151417"},{"product_id":"magazine-f-issue-02-cheese","title":"Magazine F ( Issue #02 Cheese)","description":"\u003cp\u003e \u003cspan data-mce-fragment=\"1\"\u003eCheese is an ingredient made by coagulating and fermenting milk from livestock like cows and goats. It is a delicacy that can be enjoyed on its own, and it shines as a food ingredient in popular foods like pizza as well as fine dining dishes. Depending on the condition of land, type of livestock, and method of ripening, it can be classified into a thousand varieties, including mozzarella, gorgonzola, manchego, and parmigiano reggiano. The unique flavors of each cheese types can be compared to wine. As both a patron of traditional methods passed down for thousands of years and a way of expressing regional and individual characteristics, cheese represents the essence of food culture.Salt is an essential ingredient, a compound of sodium and chlorine, that has enabled people to go on and has had a wide impact on society, culture, economy, and of course, people’s lifestyle. The first city ever built by Homo sapiens was located close to the Dead Sea where high-saline water yielded salt easily. In the ancient times, people waged war against each other scrambling for salt. It also contributed to the development of traditional foods around the world, such as jamón, tsukemono, and kimchi, used as the catalyst to preserve them for a long time. For thousands of years, salt has played a critical role in all kitchens around the world to enhance the favor, and it now stands as a symbol in itself on people’s table.\u003c\/span\u003e\u003c\/p\u003e","brand":"Basheer Graphics","offers":[{"title":"Default Title","offer_id":42609241325780,"sku":"9791160360608","price":34.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1105\/7032\/products\/314_8fe16a9b-178d-4cfc-a505-05a405bd94ec.jpg?v=1648804807"},{"product_id":"magazine-f-issue-07-vineger","title":"Magazine F (issue # 07 Vineger)","description":"\u003cp\u003e \u003cspan data-mce-fragment=\"1\"\u003eVinegar is a fermented substance created when acetic acid bacteria transforms ethanol into acetic acid. A powerful flavor enhancer, vinegar complements the natural tastes of ingredients and creates endless savory variations. It is so versatile that acclaimed fine-dining chefs are often tempted to create their very own vinegars. All it requires is water, some air, acetic acid bacteria, and any ingredients of the maker’s choice. Traditional balsamic vinegar from Modena, Italy and rice vinegar from Asia are two iconic varieties of the seasoning liquid. Now, with the rapid growth of the homemade vinegar market, we can more easily discover unique vinegar-based products that reveal the creator’s unique tastes with additions like maple syrup, rose petals, or fruits such as tangerines and plums. Vinegar has secured a firm place in the world of gastronomy, and continues to brighten tables across the world with splashes of acidic flavors.\u003c\/span\u003e\u003c\/p\u003e","brand":"Basheer Graphics","offers":[{"title":"Default Title","offer_id":42609245454548,"sku":"9791160360882","price":34.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1105\/7032\/products\/310_52894805-7957-4b2d-a44d-a527e5b05445.jpg?v=1648804414"},{"product_id":"magazine-f-issue-08-honey","title":"Magazine F (issue # 08 Honey)","description":"\u003cp\u003e Throughout history, mankind has depended on honey to add sweetness to food. Honey is created from the chemical process of breaking down the nectar that honeybees collect from flowers and plants into glucose and fructose. Like wine, honey comes in different flavors depending on flower species and environments, making it a perfect ingredient for desserts and cocktails. Also, bees are scientifically proven to helping crops to reproduce through pollination, and they are responsible for the preservation of plant resources and ecological circulation. Avocados, almonds, cucumbers, and apples are a few key fruits directly affected by the survival of bees. Now, awareness surrounding the plight of bees has sparked a wave of urban beekeeping and new discussions around locally sourced foods and environment preservation.\u003c\/p\u003e","brand":"Basheer Graphics","offers":[{"title":"Default Title","offer_id":42609246011604,"sku":"9791160360899","price":34.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1105\/7032\/products\/301_7e527b7c-9242-4cbc-9e50-6fa81b3069e5.jpg?v=1648803066"},{"product_id":"magazine-f-issue-10-berry","title":"Magazine F (issue # 10 Berry)","description":"\u003cp\u003e \u003cspan data-mce-fragment=\"1\"\u003eBerries generally appear as small, round clusters of edible fruit that have many seeds, bright colors, and tangy, juicy flesh. Blueberries, raspberries, açai berries, goji berries, red currants, and many other types of berries are used as garnishes and to make desserts, jams, and syrups. Rich in anthocyanins, these excellent sources of antioxidants consistently rank high on so-called superfoods lists. Berries are also one natural food most frequently associated with the emerging keyword “well-aging.” Since the mid-aughts, berries have reigned supreme alongside root vegetables and herbs as emblematic Nordic ingredients thanks to the New Nordic Food movement, which advocates a seasonal food culture focusing on wild, local produce.\u003c\/span\u003e\u003c\/p\u003e","brand":"Basheer Graphics","offers":[{"title":"Default Title","offer_id":42609246601428,"sku":"9791160361049","price":34.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1105\/7032\/products\/302_f2312e90-2ce0-4528-8e8d-f6a4af86c54b.jpg?v=1648803214"},{"product_id":"magazine-f-issue-13-clam","title":"Magazine F (issue # 13 Clam)","description":"\u003cp\u003e \u003cspan data-mce-fragment=\"1\"\u003eClams refer to mollusks with complex anatomical structures, spanning a range of species such as scallops, razor clams, butter clams, blood cockles, Asian hardshell clams, and mussels. Feeding mostly on only microorganisms like plankton, clams are like crops—two things that became both sustenance and treasures to humans since before the age of agrarian societies. Known as environmental cleaners that remove nitrogen from ocean waters and lower carbon dioxide levels in the air, clams are emerging as a sustainable food for the future. The unrivaled aroma and texture of these mollusks inspired myriad clam dishes across the globe, with some comparing the wide flavor nuances to the different marks of terroir on wines.\u003c\/span\u003e\u003c\/p\u003e","brand":"Basheer Graphics","offers":[{"title":"Default Title","offer_id":42609252794580,"sku":"9791160361155","price":34.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1105\/7032\/products\/316_2891a3d7-d8d0-48ec-a6a5-9fa09d1cdf39.jpg?v=1648804933"},{"product_id":"magazine-f-issue-15-egg","title":"Magazine F (issue # 15 Egg)","description":"\u003cp\u003e \u003cspan data-mce-fragment=\"1\"\u003eEggs, a food ingredient strongly associated with chickens, are laid by poultry like ducks and turkeys. A fundamental and versatile foodstuff, a single chicken egg is an ideal source of protein with high biological values (BV) reaching up to 100. Eggs appeal to everyone, and anyone from novice home cooks to professional chefs enjoy boiling, frying, whisking, and even incorporating the raw ingredient into endless culinary creations. They star in ubiquitous Western brunch dishes like eggs Benedict, croque madame, and scrambled eggs, and they shine in classic Asian steamed eggs and rolled omelets. Without a doubt, eggs are a staple across the globe. Now the conversation has turned to animal welfare, sparking a remarkable rise in free-range, organic eggs and egg alternatives as a substitute for animal protein.\u003c\/span\u003e\u003c\/p\u003e","brand":"Basheer Graphics","offers":[{"title":"Default Title","offer_id":42609253548244,"sku":"9791160361308","price":34.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1105\/7032\/products\/311_b5cccb8c-3641-4668-bb76-e9eaea63d5fa.jpg?v=1648804492"},{"product_id":"magazine-f-issue-17-ice-cream","title":"Magazine F (issue # 17 Ice Cream)","description":"\u003cp\u003e \u003cspan data-mce-fragment=\"1\"\u003eThe theme of the seventeenth Magazine F is ‘Ice Cream’. Ice cream is a popular dessert loved by people of all ages, countries, and social environments. Depending on the milk fat content or manufacturing method, it is divided into various types such as soft cream, gelato, sorbet, and granita, and for convenience, these are often collectively referred to as ice creams. Ice cream is a product that is frozen by adding food or additives such as sugar or flavoring to dairy products, such as milk, which is the raw material. , and the use of organic ingredients has also spread around the world. Recently, there has been a trend in various industries to consume ice cream as part of branding or promotion, and it is being reborn as a cultural icon once again.\u003c\/span\u003e\u003c\/p\u003e","brand":"Basheer Graphics","offers":[{"title":"Default Title","offer_id":42609254695124,"sku":"9791160361438","price":34.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1105\/7032\/products\/312_a41ba9b8-ece3-48f8-9e53-dcbb9ea62d2e.jpg?v=1648804669"},{"product_id":"brand-documentary-no-12-canada-goose","title":"Brand Documentary No 12 Canada .goose","description":"\u003cp\u003e\u003cspan\u003eCanada Goose, founded in 1957 as Metro Sportswear, has been a family business for three generations and is now considered one of the best down parka brands in the world. 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