{"product_id":"airport-wayfinding-a-wayfinding-journey","title":"Airport Wayfinding: A Wayfinding Journey","description":"\u003cp\u003e \u003cspan data-mce-fragment=\"1\"\u003eAirports are places with multi-layered identities that millions of people pass through and where cultures meet: On the one hand, the history and the design heritage of the particular country can be identified and local characteristics are intensified and reinforced almost stereotypically. On the other hand, airports represent hypermodern functional environments in which processes are internationally standardized and maximally efficient, with a strong emphasis on entertainment and consumption. Guidance systems navigate people through airports. The graphic language creates an image in the viewer's head carrying the respective identity in its own compact form through color, fonts, and pictograms. The authors, both specialists in the field, decipher this identity and trace its emergence and evolution over the decades. From the perspective of information design, they examine and analyze the wayfinding systems of approximately 70 airports by aligning their identities and functions.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2 class=\"biblio-title\"\u003eProduct details\u003c\/h2\u003e\n\u003cul class=\"biblio-info\"\u003e\n\u003cli\u003e\n\u003clabel\u003eFormat\u003c\/label\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eHardback | 240 pages\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003clabel\u003eDimensions\u003c\/label\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003e230 x 285 x 27.94mm | 1,500g\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003clabel\u003ePublication date\u003c\/label\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan itemprop=\"datePublished\"\u003e23 Sep 2021\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003clabel\u003ePublisher\u003c\/label\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan itemscope=\"Niggli Verlag\" itemtype=\"http:\/\/schema.org\/Organization\" itemprop=\"publisher\"\u003e\u003ca href=\"https:\/\/www.bookdepository.com\/publishers\/Niggli-Verlag\" itemprop=\"url\"\u003eNiggli Verlag\u003c\/a\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003clabel\u003ePublication City\/Country\u003c\/label\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eSulgen, Switzerland\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003clabel\u003eLanguage\u003c\/label\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eEnglish\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003clabel\u003eIllustrations note\u003c\/label\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003e800 Illustrations, unspecified\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003clabel\u003eISBN10\u003c\/label\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003e372121014X\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003clabel\u003eISBN13\u003c\/label\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan itemprop=\"isbn\"\u003e9783721210149\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Basheer Graphics","offers":[{"title":"Default Title","offer_id":42088197783764,"sku":"9783721210149","price":85.6,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1105\/7032\/files\/25607013483512.jpg?v=1792753621","url":"https:\/\/www.basheergraphic.live\/products\/airport-wayfinding-a-wayfinding-journey","provider":"Basheer Graphics","version":"1.0","type":"link"}